Más Vida
Los Angeles, CA | July 2025 - Present

Más Vida Tequila was born out of a moment that was both simple and transformative: a casual tequila tasting between four lifelong friends including founder Daniel Martinez who realized that something essential was missing in the world of premium spirits. The big brands lacked soul. The boutique ones lacked visibility. So they created something new.

Guided by the belief that “family is more life,” Daniel and his co-founders set out to build a brand rooted in authenticity, community, and celebration. Their journey took them deep into Mexico, where they learned traditional distillation methods, shared stories with agave farmers, and built a tequila that reflects not just craftsmanship but connection. The result is Más Vida: a clean, additive-free tequila housed in a chrome bottle designed to feel like a modern-day trophy. Every pour is meant to elevate moments big and small from toasts with friends to unforgettable nights.

As the inaugural Brand Ambassador for Más Vida Tequila, I lead the charge to bring this premium, additive-free spirit into local venues through brand storytelling, strategic outreach, and event-driven connection. Built from a shared vision of community and authenticity, Más Vida blends modern design with tradition and a mission I’m proud to champion.